Enterprise IT
Behind the Buy: A Simple and Intuitive Approach for IT Procurement
Summary
The buyer-side read: structuring a technology buy around outcomes and iteration, rather than a fixed spec written before you understood the problem. For a low-staff organization, this is how you keep control of a purchase instead of handing it to the vendor.
Why it matters
Selected for the B3 video library and read from the side of the buyer who has to make, defend, and operate the decision.